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Credit Optics

A New Dimension in Risk Assessment

Credit Optics is a comprehensive score that enables you to evaluate consumers who may be overlooked or deemed high risk utilizing your existing processes. This supplemental score introduces a new dimension to the assessment of credit worthiness: Stability.
 
Convert these “thin file” or “no file” applications into profitable, sustainable customers simply by leveraging the combined impact of the DataX Credit Report with Credit Optics.
 
The Credit Optics score gauges risk by examining the velocity of account openings along with changes in the consumer’s phone numbers, addresses and additional identifiers—all in real time.

 

Gain a Wealth of Information from a Consumer’s Life Activity

Credit Optics, when used in conjunction with the DataX Credit Report, provides you with real-time, three-dimensional insight into consumer risk. The ability to identify both high-risk and low-risk consumers depends on three factors: the borrower’s willingness to pay, ability to pay and stability.

Assess Negative and Positive Risk
Credit Optics facilitates positive decisioning which results in increased revenue and decreased losses.
 
Improve Your Credit Risk Strategy
Apply greater scrutiny to existing portfolios as well as new accounts.
 
Manage the Entire Credit Spectrum
Credit Optics’ proprietary insights apply to all credit classes.
 
Expand Your Share of an Emerging Market
Capture profitable consumers lacking an established credit history.
 
Perfect Your Decisioning Processes
Pinpoint consumers who might qualify for an improved offer.
 
With 99% coverage, virtually every consumer across the credit spectrum generates a score. This level of accuracy is only available by combining DataX’s Credit Report with Credit Optics – and it’s the most predictive risk assessment on the market. For more information, please contact us.

 

Press Releases

DataX Unveils New Advanced Solutions for Mitigating Risk and Lead Fraud

Enhancing Company’s Robust Suite of Services for the Specialty Consumer Finance Industry

LAS VEGAS, NV – April 22, 2013 – Today, DataX [www.DataXLtd.com], the industry-leading real-time credit reporting agency and data verification provider, begins offering clients an advanced feature for assessing risk and preventing lead fraud. By adding FraudScan2.0 to its robust suite of services, DataX, a Selling Source LLC company, now increases a lender’s ability to make the most knowledgeable decisions possible when purchasing leads or making loans in the specialty finance market.

 

By analyzing disparities between IP addresses, time zones and geolocation, in conjunction with user behavior and fraudster behavior, FraudScan2.0 uses a two-part advanced technology system to isolate fraudulent activity before additional verification is required and unnecessary costs are accumulated – resulting in larger profits for lenders.

 

“Our partnership with Fraudlogix , and iovation Inc., further advances our capabilities to protect lenders and consumers from fraud,” said Jessica Tillman, Executive Vice President, Operations for DataX, Ltd.  “We are excited to offer this advanced fraud solution and partner with some of the most innovative players in the market.”

 

According to Fraudlogix’s Founder, Hagai Shechter, “Addressing a problem of this scope requires tools that can keep pace with the growing sophistication of fraudulent affiliate activity.”  He adds, “We’re able to detect hacker footprints with greater regularity – even as they continue to update their strategies”.

 

About Fraudlogix

With offices in the U.S. and Israel, Fraudlogix is a privately held company that uses proprietary algorithms, internal database cross-checks, and world-class data infrastructure to detect affiliate fraud attempts overlooked by traditional data verification and IP-based systems.  For more information, visit http://fraudlogix.com/

 

About DataX Ltd.
DataX, Ltd., a Selling Source, LLC company, specializes in developing industry-leading risk management services.  With the most advanced Credit Reporting bureau in the market, DataX offers its clients a uniquely sophisticated, cost effective approach to fraud prevention and risk management. For more information, visit www.DataXLtd.com.

 

About Selling Source, LLC
Selling Source, one of the largest privately-held digital marketing companies in the United States, provides customer acquisition and data services. The company operates proprietary, scalable technology platforms to cost effectively deliver a substantial volume of precisely targeted, real-time sales leads while maximizing return on investment for advertisers and publishers. Continually expanding its broad online reach via an array of diverse branded web properties, as well as through external partner relationships, the company attracted over 550 million visitors to its branded web properties in 2010. Selling Source has a strong, varied client base and specializes in two key verticals: Consumer Specialty Finance and Performance-based Marketing.

 

London Bay Capital, a private equity firm based in San Francisco, acquired a controlling interest in Selling Source in December 2007. For more information, please visit www.SellingSource.com.

Events

CFSP California Financial Service Providers 
May 5-7, 2013
Rancho Las Palmas Resort & Spa
Rancho Mirage, CA

8th Annual Underbanked Financial Services 
June 5-7, 2013
Intercontinental Miami
Miami, FL

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